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Web Design Kangar

Fundamentals of An SEO Friendly site

Kangar is the capital city of the Malaysian state of Perlis. The town is strategically located by the Perlis River, in the northernmost point of Peninsular.Kangar lies a mere 5 miles (8 km) east of the Thailand border. With an area of 2,619.4 ha, Kangar is the smallest state capital in Malaysia and is mostly occupied by farmers and civil servants. It’s notably the end of all local bus lines in the country, before crossing to Thailand. Major industries in Kangar include sawmilling, paper, cement, rubber and processing of prawns and sugar.

More and more businesses in Kangar are embracing the latest web solutions to achieve more success in the digital world.  The role of SEO for any business that operates online cannot be overstated. It is thus critical that SEO is built into the web design process. An SEO-friendly site has high traffic, especially because it allows a search engine to effectively explore and read web pages across the site.

Ultimately, the primary goal of SEO should be to ensure search engines can easily understand your content in order to boost your visibility. By hiring the right expertise, you can achieve an optimized website that has a structured approach, thus adequately representing your brand and the products and services that you provide.

It goes without saying that SEO marketing is essential if you want to rank high in search engine results. Ultimately, ranking high means more leads and sales. If you want to maintain a competitive edge, then you need to take care of these SEO fundamentals:

Crawling & Accessibility

It is important to ensure that search engine such as Google and Bing can easily crawl your website and find relevant content. A search engine should easily understand elements such as your niche and location.

Unique Website Content

The importance of website content in Search Engine Optimization cannot be overstated. Having unoriginal or irrelevant content can hurt your SEO, making you not realize your true ranking potential. Also, the importance of a proper URL structure cannot be overstated.

High-Quality backlinks

When it comes to backlinks, it’s always imperative to focus on quality over quantity. Backlinks are very essential for Google’s algorithm. Having quality backlinks complements a good site structure.  Backlinks are one of Google’s most fundamental factors for website ranking.

You can use Moz’s tool to measure domain authority, besides comparing your website to those of your competitors. Having a well-crafted website and quality content can also earn you some backlinks. This enhances your website’s domain authority.

On-site SEO

Quality On-site SEO serves as an excellent foundation for your website. Fundamentals of onsite SEO include URL structure, Bot accessibility, unique text content, Server response codes, Internal link architecture, and sitemaps, among others.

Local SEO

You should pay attention to your Google My Business page. This will help you rank high on Google with your address and star ratings next to your brand.

Business Domain

It is important that your domain is relevant to your brand and the services you provide. All variations and subdomains should correctly point at the main site. Also, they should redirect to one canonical version of the website.

If you are looking for a web design company in Kangar, get in touch with us today. We can customize a package to meet your specific needs.

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